Copy Bible.
Single source of truth for all copy: series masters, naming rules, venue descriptions, ticket copy, and brand reference.
- Use
Soho Live StudiosorSoho Live Music Club. Never "Soho Live" on its own - Venue:
Piano Bar at Red Room Studios. Never "Piano Bar Soho" - Venue:
Jack Solomons Club. Discovery Stage is inside Jack Solomons Club - Venue:
Alfie's Soho. Use "Alfie's Jazz Club" only as a qualifier inside longer sentences. "Alfie's" acceptable as in-context shorthand. - Membership copy:
Members receive 50% off music tickets. Never "all tickets" - Address: Jack Solomons Club and Piano Bar at Red Room Studios are now at
41 Great Windmill Street. Not 16 Carlisle Street (closed)
| Use this | Never this |
|---|---|
| Soho Live Studios | Soho Live (on its own) |
| Soho Live Music Club | Soho Live Club |
| Piano Bar at Red Room Studios | Piano Bar Soho · The Piano Bar |
| Jack Solomons Club | Jack Solomon's · Jack Solomons' · Discovery Stage (standalone) |
| Alfie's Soho (main external name) | Alfie's Bar |
| Alfie's (in-context shorthand) | |
| Alfie's Jazz Club (validating qualifier in copy only) | |
| 50% off music tickets | 50% off all tickets · half price tickets |
| 41 Great Windmill Street (Jack Solomons Club, Piano Bar at Red Room Studios) | 16 Carlisle Street (closed) |
| 49 Greek Street (Alfie's Soho) |
An intimate live music space in Soho designed for close proximity to performers. Guests are seated near the stage, creating a direct connection between artist and audience.
Previous address 16 Carlisle Street is closed. Do not reference it in any new copy.
Home of the Discovery Stage. A modern continuation of Soho's music history: established in 1948, the club was the site of Club Eleven, The Scene Club, and early performances by The Rolling Stones and The Who.
Yamaha Sound xR certified. First grassroots venue in Europe with this system. 3D audio positioning and acoustic enhancement.
Perched above the bustle of Greek Street, Alfie's Soho is a private members' jazz bar hidden in plain sight. Inside, it's candlelight, curated art, and a grand piano that rarely stays silent.
Signature cocktails, including the Soho Vodka Martini, accompany performances from some of Europe's finest jazz musicians.
Entry by membership or advance ticket reservation only. Walk-ins not permitted. Alfie's does not operate as a restaurant.
| Day | Night | Style | Venue |
|---|---|---|---|
| Wednesday | Round 41 |
Jazz, Latin, instrumental | Jack Solomons Club |
| Thursday | Producers Playground |
Hip-Hop, NuSoul, UK Hybrid. Live production and performance. | Jack Solomons Club |
| Friday | Soho Spotlight |
Flagship studio showcase. New Wave of British Sound. | Jack Solomons Club |
| Saturday | Saturday Selectors |
Electronic, Dance, House. | Jack Solomons Club |
| Friday | Headline Jazz |
Headline jazz performance | Alfie's Soho |
| Saturday | Headline Jazz |
Headline jazz performance | Alfie's Soho |
| Tier | Key benefits |
|---|---|
| Supporting Membership | 50% off music tickets (advance booking), priority access, promotions, occasional perks, guest access for up to 3 (subject to capacity) |
| Club 11 | Premium tier, enhanced access and service, limited availability / waitlist. Designed for core supporters and cultural tastemakers. |
- Always say
50% off music tickets. Never "all tickets" or "all events" - Membership does not guarantee entry. Always advise booking in advance
- Membership is personal and non-transferable
| Topic | Standard answer |
|---|---|
| Tickets required? | Yes. A ticket is required for entry to all venues and events. Membership does not guarantee entry. |
| Walk-ins | Walk-ins are not permitted at Alfie's Soho. Walk-ins at Jack Solomons Club and Piano Bar at Red Room Studios are limited and subject to availability. Book in advance to avoid disappointment. |
| Arrival timing | The events open at the advertised open time. Music begins approximately 30 minutes after open. Early arrival recommended: seating is first-come, first-served within category. |
| Late arrival | If more than 50% of the performance has passed, seats may be reallocated. Late arrivals will be seated where possible. |
| Dress code | Smart, dress to impress. Non-compliance may result in refusal of entry. Admission always at venue discretion. |
| Age policy | Age rules vary by venue. Alfie's Soho is over 18s. Jack Solomons Club and Piano Bar at Red Room Studios are over 21s. Challenge 25 in operation. Valid photo ID may be required. |
| Food and drink | Table service in most seated areas. Drinks served throughout the performance. Food at selected sessions. Alfie's does not operate as a restaurant. |
| Refunds | Refunds are available up to 48 hours before the event. No refunds within 48 hours. Submit requests via concierge@soho.live with purchase evidence. Refunds are at the discretion of our box office partner, Universe by Ticketmaster. |
| Partnerships / press | Contact concierge@soho.live to be put in touch with the team. |
| Contact | concierge@soho.live |
Use for Discovery Stage pages and campaigns
There is a room in Soho that has been at the centre of British music for nearly eighty years. Dizzy Gillespie played here. Eric Clapton played here. Mick Jagger played here. Not as legends. As first-timers and hungry. In a small room in Soho, in front of a crowd that knew they were witnessing something before the rest of the world had any idea. Soho finds them first. Jack Solomons Club is in the basement of 41 Great Windmill Street, London W1D 7NB. The room where London’s music history was made, back in business. In partnership with Yamaha, this is now one of the most advanced live music spaces in London. But the obsession has not changed. Big ideas start in small rooms. Somewhere in London tonight, there is an artist the world hasn't found yet. The question is whether you'll be in the room. Where Soho found its sound. This is just the beginning.
| Pillar | Expression |
|---|---|
| Intimacy | Small room, close to artists |
| Quality | Strong musicianship, curated acts |
| Access | Members-first but publicly accessible |
| Atmosphere | Soho energy with a refined edge |
| Discovery | New and emerging talent alongside established performers |
| Role | Font |
|---|---|
| Display / Titles | Inter 800 |
| Editorial heading | Prata (serif) |
| Body | Rethink Sans |
| Labels / eyebrows | Special Gothic Expanded One |
| Data / mono | JetBrains Mono |
Copy Bible · Soho Live Studios · Updated April 2026