2025 Impact Report

The Soho Jazz Festival 2025 Impact Report captures what numbers alone cannot. Over forty shows, a thousand artists’ hours and eighteen hundred guests contributed to a living portrait of Soho’s cultural life. It shows how collaboration between venues, musicians and local business can sustain creativity at the heart of London.

The report notes that ninety-two per cent of surveyed guests rated their experience highly and every respondent planned to return. Partnerships with Yamaha, Ticketmaster, sE Electronics and 1664 Blanc brought new audiences while maintaining authenticity. The festival’s reach surpassed three million impressions and created lasting stories through film, photography and digital innovation.

It also details the policy conversations sparked after the event, with Soho’s producers joining national discussions on fairer taxation for live music and hospitality. The document closes on a message that defines the festival’s purpose: Soho stays moving. The beat goes on.